When you think of affiliate marketing people either think of the work as impossible or wildly simple. In reality, I would say affiliate marketing falls right in the middle. While I wouldn’t call affiliate market insanely difficult this doesn’t mean that it doesn’t require a… particular skills (shoutout to Liam Neeson).
You have to be creative to be an affiliate marketer. Some find that being creative in their marketing strategy is the easiest thing for them while others find it to be the most difficult part of the job.
Creativity is what will set you apart from the pack. Your audience will recognize the uniqueness in your marketing and they will feed off of it.
You need to be creative in your copy and in your strategy. The best way to get a little creative spark is to read good writing (other kinds of writing aside from advertisement copy will help too!) and look at other ad campaigns.
This job is not for the lazy. Affiliate marketing is hard especially when you’re first starting and when your traffic inevitably begins to dip.
Affiliate marketing isn’t something you can start and let alone. It requires moderate to constant attention to keep your traffic (and revenue) flowing.
Keep yourself motivated by self-talk, setting goals, meditation, and/or whatever gets you pumped about work.
It goes without saying that you need to be somewhat resourceful to get along in affiliate marketing. You need to be able to accomplish a lot of things yourself since more often than not you do not have a team.
The best way to polish this skill is to research other areas of expertise. Do you suck at HTML? Find an online course, practice some coding, and troubleshoot!
Teach yourself new skills. Even if you can’t master a certain skill, gaining what knowledge you can is very important to being a capable business person.
You have to have patience to get this work done. Most people get frustrated when they first start and end up immediately quitting. Other people quit once they see a serious dip in traffic and revenue.
You have to have the patience (and the drive) in this business to know to push through and not give up.
When you are an affiliate marketer, you are essentially marketing yourself to potential clients. You can’t rely on a big team or advertiser name. You are that name. You are your own brand.
You need to be able to interact with people effectively. You need to be likeable. You need to be professional. And you need to have that follow through.
6. Ability to master SEO
This is almost unattainable to be honest. All affiliate marketers are constantly striving to master SEO. Google is constantly changing how they optimize their searches so it’s difficult to keep up.
You need to be chasing SEO, even if you’re in a tougher affiliate niche like adult seo You have to. And you have to understand that you may not ever reach perfect understanding of the system and not allow that to frustrate you.
7. Overlapping skills
Developing overlapping skills and knowledge is very important. To drive traffic to your site you need to make sure that you are writing interesting content and putting out interesting content that isn’t necessarily in the form of words.
Creating interesting and overlapping content will put you ahead of everyone else in the field.